Erin Dodge Chrysler Jeep

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GSM takes ALS Challenge

Our General Sales Manager, Ray Bernardo was nominated for the ALS Ice-Bucket Challenge by one of advertising partners at Z103.5 FM.

As expected, Ray accepted and made sure he came out on top of all other challengers by raising the bar to new heights.

For those who haven't seen this recent phenomenon, individuals challenge each other to pour a bucket of ice-water over their heads and/or make a donation to ALS Canada in support of and to raise awareness of ALS.

ALS (also known as Lou Gehrig's Disease) is a progressive neuromuscular disease in which nerve cells die and leave voluntary muscles paralyzed. Every day two or three Canadians die of the disease. Over $10 million has been raised in Canada, due largely to the Ice Bucket Challenge.

Those interested in making a donation should visit their website at ALS.ca.


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